About Us

As the premier Children’s Soccer Experience, our mission is clear – at Soccer Shots Frederick, we aim to positively impact children’s lives.

Local Information

Ashley Franta, Regional Director

Ashley was born and raised in Harrisburg, PA, but now resides in Baltimore, MD with her husband and dog.  She is a graduate of Misericordia University in Dallas, PA, where she played soccer and majored in Elementary Education/Special Education. As a member of the women’s soccer team, Ashley served as a team captain and was an All-Conference player and MVP. Prior to her position as Regional Director for Soccer Shots, Ashley served as a Program Director and Program Coordinator. She also taught first grade, has experience in government relations, and spent two years as an assistant coach at the high school level.

Camilo Beltran, Executive Director

Camilo is a former Maryland regional and state champion soccer player from Bethesda Chevy Chase High School. Camilo also grew up playing for the Bethesda Soccer Club where he won multiple championships and accolades. Camilo attended University of Maryland College Park where he majored in finance with a minor in marketing and Spanish business culture. Camilo has been coaching youth soccer in Northern Virginia for more than six years. His positions have included the Potomac School in Mclean, the Great Falls High Performance Academy, and NCSL and WAGS travel teams for the Reston Soccer Association. Camilo holds a USSF D License.


Kylie Cragg, Operations Manager

Kylie has been playing soccer since she was 6 years old in her hometown of Rochester, New York.  Kylie received her Bachelor’s of Science in Sport Management from SUNY Brockport. While at SUNY Brockport Kylie studied art and history abroad for 4 months in Granada, Spain. Kylie continued to participate in soccer throughout college as she was a part of her college’s club team. Kylie credits her participation in soccer from childhood to adulthood as what drew her to Soccer Shots. Kylie enjoys the ability to incorporate her passion for the sport of Soccer into her career while also being able to empower and engage children.


Cheyenne Novreske, Coaching Manager

Cheyenne grew up in Hanover, Maryland, and started playing soccer at the age of 7. She continued to play soccer through out high school and for a year at Anne Arundel Community College. In high school, she volunteered as a coach with her club team which lead her to want to work with young children. She coached with Soccer Shots for one year prior to her current position.



If you have a passion for positively impacting children, we’d love to talk to you.

Career Opportunities

The “Three Cs” – Coaching, Communication and Curriculum

The foundation of Soccer Shots is our relentless commitment to providing best-in-class coaching, communication and curriculum.

The best coaches in the business

  1. Every Soccer Shots coach must complete our comprehensive training program to receive certification.
  2. All Soccer Shots coaches are trained in the use of developmentally appropriate techniques.
  3. Coaches are routinely evaluated and undergo ongoing training.
  4. Our coach selection process evaluates not only the ability to coach soccer, but also the ability to engage and inspire children.

An exceptional customer experience with ongoing communication

  1. You will receive a weekly summary of what your child is learning at Soccer Shots.
  2. We proactively communicate cancellations due to weather or other circumstances.
  3. Our staff understands the importance of timely, responsive communication.

Expert-approved curriculum that aligns with early childhood education standards

  1. Our developmentally appropriate curriculum places an emphasis on character development and skill building.
  2. Our program is created under the guidance of childhood education specialists, professional soccer players and experienced and licensed soccer coaches.
  3. We constantly re-evaluate and update our curriculum to stay current with childhood education standards.

Our Vision: To provide a beloved growth experience for every child; a remarkable experience for every family.

The History of Soccer Shots

Our founding partners, Jeremy Sorzano and Jason Webb, were soccer teammates both in college and professionally. They formed Soccer Shots® in 1997 after recognizing a lack of quality soccer programs for children under age 8. They shared an entrepreneurial spirit, a deep love of soccer, and a passion to inspire children to live fit and healthy lives.

Watch Video

The success of Soccer Shots in Charlotte, NC and Harrisburg, PA, where Sorzano and Webb first launched their businesses, led to several of their friends and former teammates wanting to get involved. In 2005, Soccer Shots began franchising and opened its first four franchises in OH, DE, FL, and PA. The business opportunity began to attract more soccer entrepreneurs, and Soccer Shots has enjoyed growing around the country and into Canada.

In May of 2009, Justin Bredeman, another former college soccer teammate, became the third Soccer Shots partner. Justin brought with him eight years of experience from Auntie Anne’s, Inc., a pretzel franchising company, where he led a team that supported nearly 800 franchise units. His deep understanding of the franchise business model also comes from the knowledge gained from his five years of owning and running a Soccer Shots business of his own.

From its humble beginnings, Soccer Shots has grown beyond Jeremy and Jason’s biggest dreams, with over 200 territories across 37 states and Canada. There were over 440,000 enrollments into Soccer Shots programming in 2018.

The business is consistently recognized by Entrepreneur Magazine as the #1 Children’s Fitness Franchise in the U.S. And today, Soccer Shots is positioned as the best-in-class children’s soccer program with a focus on character development.

And while the accolades are appreciated, our mission remains focused – positively impacting children’s lives.

Soccer Shots Franchising, LLC is based in central Pennsylvania, just east of Harrisburg. Learn more about franchising with Soccer Shots at soccershotsfranchising.com.

Stronger Youth. Beyond the Game.

We believe that soccer is a powerful vehicle for positively impacting youth. Through our partnership with the U.S. Soccer Foundation, we aim to impact children who live in underserved communities through quality soccer programs that support their physical and personal development.