Jason Webb, Executive Director & Founder
A native of Central PA, Jason played soccer collegiately at Messiah College and professionally with the Charlotte Eagles and Harrisburg HEAT. Jason has worked extensively with young soccer players over the past fifteen years and has contributed significantly to the development of the national Soccer Shots curriculum. Jason is an active member of the NSCAA and currently resides in Hummelstown, PA with his wife Mandy; daughters Ella, Clara and Lyla and son Noah.
Melissa Haldeman, Program Coordinator
Melissa is originally from the Harrisburg area and grew up playing soccer for local teams, including LDC and Challenge United. After playing high school soccer at Hershey, Melissa went to Old Dominion University in Norfolk, VA, to continue her soccer career. After two years, Melissa came back to Pennsylvania and graduated from Penn State University with a B.S. in recreation, park and tourism management. For the last seven years, she worked in the hospitality industry with Hershey Entertainment and Resorts, but soccer never truly left her life. Since college, she has been an instructor for Soccer Shots, as well as the JV coach for the Milton Hershey High School girls’ soccer team. Melissa lives in Hershey with her husband Brenton, daughter Grace and son Bryce.
If you have a passion for positively impacting children, we’d love to talk to you.
The “Three C's” – Coaching, Communication and Curriculum
The foundation of Soccer Shots is our relentless commitment to providing best-in-class coaching, communication and curriculum.
The best coaches in the business
- Every Soccer Shots coach must complete our comprehensive training program to receive certification.
- All Soccer Shots coaches are trained in the use of developmentally appropriate techniques.
- Coaches are routinely evaluated and undergo ongoing training.
- Our coach selection process evaluates not only the ability to coach soccer, but also the ability to engage and inspire children.
An exceptional customer experience with ongoing communication
- You will receive a weekly summary of what your child is learning at Soccer Shots.
- We proactively communicate cancellations due to weather or other circumstances.
- Our staff understands the importance of timely, responsive communication.
Expert-approved curriculum that aligns with early childhood education standards
- Our developmentally appropriate curriculum places an emphasis on character development and skill building.
- Our program is created under the guidance of childhood education specialists, professional soccer players and experienced and licensed soccer coaches.
- We constantly re-evaluate and update our curriculum to stay current with childhood education standards.
The History of Soccer Shots
Our founding partners, Jeremy Sorzano and Jason Webb, were soccer teammates both in college and professionally. They formed Soccer Shots® in 1998 after recognizing a lack of quality soccer programs for children under age 8. They shared an entrepreneurial spirit, a deep love of soccer, and a passion to inspire children to live fit and healthy lives.
The success of Soccer Shots in Charlotte, NC and Harrisburg, PA, where Sorzano and Webb first launched their businesses, led to several of their friends and former teammates wanting to get involved. In 2005, Soccer Shots began franchising and opened its first four franchises in OH, DE, FL, and PA. The business opportunity began to attract more soccer entrepreneurs, and Soccer Shots has enjoyed growing around the country and into Canada.
In May of 2009, Justin Bredeman, another former college soccer teammate, became the third Soccer Shots partner. Justin brought with him eight years of experience from Auntie Anne’s, Inc., a pretzel franchising company, where he led a team that supported nearly 800 franchise units. His deep understanding of the franchise business model also comes from the knowledge gained from his five years of owning and running a Soccer Shots business of his own.
In August of 2009, the Soccer Shots partners founded Soccer Shots Global Goals®, the non-profit arm of Soccer Shots. Soccer Shots Global Goals provides opportunities to economically challenged children within the U.S. and around the world through the game of soccer. (Read more about Global Goals here).
From its humble beginnings, Soccer Shots has grown beyond Jeremy and Jason’s biggest dreams, with over 170 territories across 34 states. In 2015, more than 275,000 children participated in Soccer Shots.
The business is consistently recognized by Entrepreneur Magazine as the #1 Children’s Fitness Franchise in the U.S. And today, Soccer Shots is positioned as the best-in-class children’s soccer program with a focus on character development.
And while the accolades are appreciated, our mission remains focused – positively impacting children’s lives.
Soccer Shots Franchising, LLC is based in central Pennsylvania, just east of Harrisburg.
We believe that soccer is a powerful vehicle for positively impacting youth. Global Goals, our non-profit entity, allows us to impact more children who may not typically have the same opportunities.
Through our partnership with the U.S. Soccer Foundation, we aim to impact children who live in underserved communities throughout the U.S. through quality soccer programs that support their physical and personal development.