Summer enrollment is open!

Enroll HERE!

Health and Safety is important to us, we are following Public Health Madison and Dance County COVID-19 Recommendations and Guidance.  PHMDC website.  Read more about how we are staying safe on Soccer Island:  Health and Safety on Soccer Island


About Us

As the premier Children’s Soccer Experience, our mission is clear - at Soccer Shots Madison, Wisconsin, we aim to positively impact children’s lives.

Local Information

Jen Cairns- Owner/Director

Jen grew up in Madison, Wisconsin and recently moved back to the area with her husband and two young children.  Soccer has always been a big part of her life; she played a lot growing up and her high school team even won a Wisconsin state championship.  She was a team captain and played Division I soccer at the University at Albany and earned a BA in Communications.  She has a master’s degree in Sports Management from Adelphi University and an associate degree in Occupational Therapy.

Jen has over 15 years of coaching experience working with children of all ages.  She is so excited and passionate about bringing Soccer Shots to the area she grew up in and her goal is to positively impact the lives of children.  She believes soccer can help children enhance motor skills, learn teamwork and confidence, while promoting a healthy and active lifestyle.  She is dedicated to deliver a fun and memorable experience through the awesome game of soccer!




Coach Andy was raised in Madison WI.  He comes from a soccer family, his father and cousin were some of the founding members of the Madison 56er’s soccer club.  Coach Andy has been playing soccer since age 12 and played varsity all four years in high school and was on the undefeated MATC team for several years before graduating from the University of Wisconsin-Madison in Communications.  Coach Andy has coached children of all ages from preschool to high school.  He has also coached soccer for various local soccer clubs for 25 years and was Coaching Director for Verona Area Soccer Club.  Coach Andy is excited for the opportunity to be part of the Soccer Shots team and help youth develop their skills for future success.  When Andy is not coaching, he enjoys photography, barbecuing, playing euchre and hanging out with family and friends.



If you have a passion for positively impacting children, we’d love to talk to you.

Career Opportunities

The “Three Cs” – Coaching, Communication and Curriculum

The foundation of Soccer Shots is our relentless commitment to providing best-in-class coaching, communication and curriculum.

The best coaches in the business

  1. Every Soccer Shots coach must complete our comprehensive training program to receive certification.
  2. All Soccer Shots coaches are trained in the use of developmentally appropriate techniques.
  3. Coaches are routinely evaluated and undergo ongoing training.
  4. Our coach selection process evaluates not only the ability to coach soccer, but also the ability to engage and inspire children.

An exceptional customer experience with ongoing communication

  1. You will receive a weekly summary of what your child is learning at Soccer Shots.
  2. We proactively communicate cancellations due to weather or other circumstances.
  3. Our staff understands the importance of timely, responsive communication.

Expert-approved curriculum that aligns with early childhood education standards

  1. Our developmentally appropriate curriculum places an emphasis on character development and skill building.
  2. Our program is created under the guidance of childhood education specialists, professional soccer players and experienced and licensed soccer coaches.
  3. We constantly re-evaluate and update our curriculum to stay current with childhood education standards.

Our Vision: To provide a beloved growth experience for every child; a remarkable experience for every family.

The History of Soccer Shots

Our founding partners, Jeremy Sorzano and Jason Webb, were soccer teammates both in college and professionally. They formed Soccer Shots® in 1997 after recognizing a lack of quality soccer programs for children under age 8. They shared an entrepreneurial spirit, a deep love of soccer, and a passion to inspire children to live fit and healthy lives.

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The success of Soccer Shots in Charlotte, NC and Harrisburg, PA, where Sorzano and Webb first launched their businesses, led to several of their friends and former teammates wanting to get involved. In 2005, Soccer Shots began franchising and opened its first four franchises in OH, DE, FL, and PA. The business opportunity began to attract more soccer entrepreneurs, and Soccer Shots has enjoyed growing around the country and into Canada.

In May of 2009, Justin Bredeman, another former college soccer teammate, became the third Soccer Shots partner. Justin brought with him eight years of experience from Auntie Anne’s, Inc., a pretzel franchising company, where he led a team that supported nearly 800 franchise units. His deep understanding of the franchise business model also comes from the knowledge gained from his five years of owning and running a Soccer Shots business of his own.

From its humble beginnings, Soccer Shots has grown beyond Jeremy and Jason’s biggest dreams, with over 200 territories across 37 states and Canada. There were over 440,000 enrollments into Soccer Shots programming in 2018.

The business is consistently recognized by Entrepreneur Magazine as the #1 Children’s Fitness Franchise in the U.S. And today, Soccer Shots is positioned as the best-in-class children’s soccer program with a focus on character development.

And while the accolades are appreciated, our mission remains focused – positively impacting children’s lives.

Soccer Shots Franchising, LLC is based in central Pennsylvania, just east of Harrisburg. Learn more about franchising with Soccer Shots at

Stronger Youth. Beyond the Game.

We believe that soccer is a powerful vehicle for positively impacting youth. Through our partnership with the U.S. Soccer Foundation, we aim to impact children who live in underserved communities through quality soccer programs that support their physical and personal development.