About Us

As the premier Children’s Soccer Experience, our mission is clear – we aim to positively impact children’s lives.

Local Information

Marcos 1Marcos Garcia, Director of Coaching

Marcos is very excited about recently becoming a new father. He played professionally in Mexico and now brings his passion for the game to Soccer Shots Miami.

RESPONSIBILITIES: Marcos is an important member of our team as he supports all aspects of our operations as well as supporting the development and growth of our coaching staff. Marcos is passionate about Soccer Shots and serves in a sales role as well as customer support. One of Marcos’ most important tasks is to call 15 of our parents from 15 different classes per week just to make sure that families are enjoying their Soccer Shots experience and to find out if there is anything we can do to better serve their family.


seth_mckennonSeth McKennon – Owner
Born in Lima, Perú, Seth has been playing soccer since the age of 4. He played with semi professional teams in Peru and collegiately with Moody in Chicago. He has worked extensively with youth soccer over the last 16 years. Seth has been with Soccer Shots since their inaugural year of 2005. Seth has seen his vision grow from a small part time program serving 80-100 kids per week, into a large skills training program that serves over 1000 children every week. He attributes the success of Soccer Shots to the combination of a very effective age appropriate curriculum, a driven team, and coaches who consistently provide a patient and loving learning environment for the kids in each of our classes. Seth’s vision includes helping kids in underserved communities, he volunteers as a staff member for Beyond Boundaries Academy, a nonprofit that we started to help bring soccer to kids in developing countries through the donation of sustainable soccer academies as well as by sponsoring orphanages to get their own soccer teams.


If you have a passion for positively impacting children, we’d love to talk to you.

Career Opportunities

The “Three C's” – Coaching, Communication and Curriculum

The foundation of Soccer Shots is our relentless commitment to providing best-in-class coaching, communication and curriculum.

The best coaches in the business

  1. Every Soccer Shots coach must complete our comprehensive training program to receive certification.
  2. All Soccer Shots coaches are trained in the use of developmentally appropriate techniques.
  3. Coaches are routinely evaluated and undergo ongoing training.
  4. Our coach selection process evaluates not only the ability to coach soccer, but also the ability to engage and inspire children.

An exceptional customer experience with ongoing communication

  1. You will receive a weekly summary of what your child is learning at Soccer Shots.
  2. We proactively communicate cancellations due to weather or other circumstances.
  3. Our staff understands the importance of timely, responsive communication.

Expert-approved curriculum that aligns with early childhood education standards

  1. Our developmentally appropriate curriculum places an emphasis on character development and skill building.
  2. Our program is created under the guidance of childhood education specialists, professional soccer players and experienced and licensed soccer coaches.
  3. We constantly re-evaluate and update our curriculum to stay current with childhood education standards.


The History of Soccer Shots

Our founding partners, Jeremy Sorzano and Jason Webb, were soccer teammates both in college and professionally. They formed Soccer Shots® in 1998 after recognizing a lack of quality soccer programs for children under age 8. They shared an entrepreneurial spirit, a deep love of soccer, and a passion to inspire children to live fit and healthy lives.

The success of Soccer Shots in Charlotte, NC and Harrisburg, PA, where Sorzano and Webb first launched their businesses, led to several of their friends and former teammates wanting to get involved. In 2005, Soccer Shots began franchising and opened its first four franchises in OH, DE, FL, and PA. The business opportunity began to attract more soccer entrepreneurs, and Soccer Shots has enjoyed growing around the country and into Canada.

In May of 2009, Justin Bredeman, another former college soccer teammate, became the third Soccer Shots partner. Justin brought with him eight years of experience from Auntie Anne’s, Inc., a pretzel franchising company, where he led a team that supported nearly 800 franchise units. His deep understanding of the franchise business model also comes from the knowledge gained from his five years of owning and running a Soccer Shots business of his own.

In August of 2009, the Soccer Shots partners founded the Soccer Shots Foundation, the non-profit arm of Soccer Shots. The Soccer Shots Foundation provides opportunities to economically challenged children within the U.S. and around the world through the game of soccer.

From its humble beginnings, Soccer Shots has grown beyond Jeremy and Jason’s biggest dreams, with over 180 territories across 37 states and Canada. In 2016, more than 335,000 children participated in Soccer Shots.

The business is consistently recognized by Entrepreneur Magazine as the #1 Children’s Fitness Franchise in the U.S. And today, Soccer Shots is positioned as the best-in-class children’s soccer program with a focus on character development.

And while the accolades are appreciated, our mission remains focused – positively impacting children’s lives.

Soccer Shots Franchising, LLC is based in central Pennsylvania, just east of Harrisburg.

Stronger Youth. Beyond the Game.

We believe that soccer is a powerful vehicle for positively impacting youth. Through our partnership with the U.S. Soccer Foundation, we aim to impact children who live in underserved communities through quality soccer programs that support their physical and personal development.