Soccer Shots will be providing Soccer Shots On The Go virtual training sessions until we are able to resume our live sessions. We encourage everyone to stay safe and we hope to see you all soon on Soccer Island!

About Us

As the premier Children’s Soccer Experience, our mission is clear - at Soccer Shots Southwest Florida, we aim to positively impact children’s lives.

Local Information

Walter Ballard- Owner/Director

A native South Floridian, Walter graduated from Florida State University earning a B.S. in Physical Education with an emphasis in Sports Management. For the last 14 years he has served his community as both a Firefighter for the Iona McGregor Fire District and youth soccer coach for children playing at the recreation and club level. Through coaching he has experienced the joy of the game and the lasting positive impacts it has on children. He believes that Soccer Shots provides the perfect opportunity to continue building stronger youth beyond the game. In his spare time, Coach Walter can be found seeking outdoor adventure on local trails, tinkering in his garage, or hanging out with his wife Britney and three children, Jayda, Walter, and Kennedy at the park.


Michael Gannon- Owner/Director

Mike was born and raised in Fort Myers, FL. He graduated from UCF earning a B.A. in Graphic Design. He was a stay home Dad for 12 years and has been married to his wife Tina for 20 years. They have twin boys, Keller and Luke who are 14 years old and also love soccer! Mike has played soccer his whole life and has coached sports at different levels for over 25 years. He loves teaching the valuable life lessons that come from playing team sports and is always looking for opportunities to grow. Mike is very involved in the Church and is passionate about serving the Lord both locally and globally. He believes in the power of teams, is constantly building relationships and loves being a part of the Soccer Shots community. Mike is passionate about leadership development and encouraging others! His favorite football team is Liverpool FC – YNWA!


If you have a passion for positively impacting children, we’d love to talk to you.

Email Us About Our Career Opportunities

The “Three C's” – Coaching, Communication and Curriculum

The foundation of Soccer Shots is our relentless commitment to providing best-in-class coaching, communication and curriculum.

The best coaches in the business

  1. Every Soccer Shots coach must complete our comprehensive training program to receive certification.
  2. All Soccer Shots coaches are trained in the use of developmentally appropriate techniques.
  3. Coaches are routinely evaluated and undergo ongoing training.
  4. Our coach selection process evaluates not only the ability to coach soccer, but also the ability to engage and inspire children.

An exceptional customer experience with ongoing communication

  1. You will receive a weekly summary of what your child is learning at Soccer Shots.
  2. We proactively communicate cancellations due to weather or other circumstances.
  3. Our staff understands the importance of timely, responsive communication.

Expert-approved curriculum that aligns with early childhood education standards

  1. Our developmentally appropriate curriculum places an emphasis on character development and skill building.
  2. Our program is created under the guidance of childhood education specialists, professional soccer players and experienced and licensed soccer coaches.
  3. We constantly re-evaluate and update our curriculum to stay current with childhood education standards.

Our Vision: To provide a beloved growth experience for every child; a remarkable experience for every family.

The History of Soccer Shots

Our founding partners, Jeremy Sorzano and Jason Webb, were soccer teammates both in college and professionally. They formed Soccer Shots® in 1997 after recognizing a lack of quality soccer programs for children under age 8. They shared an entrepreneurial spirit, a deep love of soccer, and a passion to inspire children to live fit and healthy lives.

Watch Video

The success of Soccer Shots in Charlotte, NC and Harrisburg, PA, where Sorzano and Webb first launched their businesses, led to several of their friends and former teammates wanting to get involved. In 2005, Soccer Shots began franchising and opened its first four franchises in OH, DE, FL, and PA. The business opportunity began to attract more soccer entrepreneurs, and Soccer Shots has enjoyed growing around the country and into Canada.

In May of 2009, Justin Bredeman, another former college soccer teammate, became the third Soccer Shots partner. Justin brought with him eight years of experience from Auntie Anne’s, Inc., a pretzel franchising company, where he led a team that supported nearly 800 franchise units. His deep understanding of the franchise business model also comes from the knowledge gained from his five years of owning and running a Soccer Shots business of his own.

From its humble beginnings, Soccer Shots has grown beyond Jeremy and Jason’s biggest dreams, with over 200 territories across 37 states and Canada. There were over 440,000 enrollments into Soccer Shots programming in 2018.

The business is consistently recognized by Entrepreneur Magazine as the #1 Children’s Fitness Franchise in the U.S. And today, Soccer Shots is positioned as the best-in-class children’s soccer program with a focus on character development.

And while the accolades are appreciated, our mission remains focused – positively impacting children’s lives.

Soccer Shots Franchising, LLC is based in central Pennsylvania, just east of Harrisburg. Learn more about franchising with Soccer Shots at

Stronger Youth. Beyond the Game.

We believe that soccer is a powerful vehicle for positively impacting youth. Through our partnership with the U.S. Soccer Foundation, we aim to impact children who live in underserved communities through quality soccer programs that support their physical and personal development.